Our products are simple and so is our message; it’s never about who you love, it’s about how you show that love. And using protection is a perfect start. Be smart and protect yourself. And the ones you love.
Love who you love.™
When we see a wall, we blast a door.
We’re here to unwrap the bullshit associated with the current heteronormative condom industry. Our products have no gender or orientation. Safe sex is for everyone.
Change begins with a conversation. We want people talking about sex. Because we all do it, sometimes just a bit differently. Sex is about coming together, not breaking apart.
Otherwise you’re doing it wrong.
While wading in a sea of latex, confused by the multitude of drugstore options, I generally felt disconnected from all of the current condom brands.
What product would best suit my needs? Ribbed? Studded? Heated and cooling sensations? A wall of overdone, unrealistic products backed by limited information and even more limited representation left me unsatisfied and disappointed. And I knew I wasn't the only one feeling this way.
That’s when I started Wednesday co.
To embrace equality. To celebrate inclusivity. To start conversations.
To love who we love.